Content marketing

Marketing Plan for Podcasters

This Podcast Marketing Automation Plan Solves a Huge Pain Point for Podcasters

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As a podcaster I know that there are a lot of pain points we face especially when we launch our first podcast. What we really need is a good podcast marketing plan that includes a little automation to make our lives easier. Relief is here in the form of a wonderful digital media marketing tool called Zapier. Be sure to watch the video but also click play to listen to the podcast where you can discover more tools that help reduce the amount of time you spend on your podcast marketing plan so you can more time creating your content.

5 Benefits of Starting Your Own Podcast

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Have you ever thought about podcasting? Have you ever wondered if podcasting is something that would be right for you? Well here are some of the benefits that I’ve experienced as a podcaster and that I’ve seen others also enjoy. My daughter she also has a podcast. So my podcast is Ms. Ileane Speaks just like my YouTube channel. And my daughter, she just started a new podcast her name is Nikki, and her podcast is called Better Than Success! In this episode of Ms. Ileane Speaks, I pose a question (well more like a challenge) to you dear listener:
How would you like to start a podcast of your own?

Should You Write More or Promote More

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They say that you should spend 20% of your time creating your content and 80% of your time promoting it? Back in August of 2013, expert marketer and entrepreneur Derek Halpern wrote a blog post titled The 80/20 Rule for Building a Blog Audience. He said: Create content 20% of the time. Spend the other 80% of the time promoting what you created.

Derek Halpern has a large following and lots of people picked up on this idea and you will hear variations on this theme of the “80/20 rule” all the time.
Is the 80/20 Rule Valid for 2016?